Sierra-at-Tahoe Customer Appreciation Day Print-version

FOR IMMEDIATE RELEASE

SIERRA-AT-TAHOE™ RESORT OFFERS $25 CUSTOMER APPRECIATION DAY TICKETS

Annual Customer Appreciation Day Supports Local Sports Teams

SOUTH LAKE TAHOE, Calif. – April 11, 2011 – Skiers and Riders will have one last chance to shred Sierra-at-Tahoe Resort this season after closing day on April 24, 2011. On April 25, 2011, Sierra Resort will host its Annual Customer Appreciation Day, a day filled with fun, stories of a snowy season, and smiles.

Skiers and riders of all ages can purchase a lift ticket for $25 on April 25, 2011. All of the proceeds raised from the day’s lift ticket sales will be donated to sponsor youth recreation and education including youth baseball, soccer, swimming, and other youth activities.  

Sierra Resort will operate a limited number of lifts from 9:00 a.m. to 2:00 p.m. All guests are invited to join John Rice, General Manager, and the rest of Sierra Resort’s managing team for the official “last run of the season” from the top of Grandview Express beginning at 2:00 p.m. Last call at the Sierra Pub will be at 2:45 p.m., in time for the ending of all winter operations at 3:00 p.m.

Ever since Sierra-at-Tahoe Resort was founded in 1993, it has hosted Customer Appreciation Day in order to give something back to the community that so generously supports the resort throughout the winter season. “Customer Appreciation Day is all about saying thank you. We want to show our most loyal guests that we value this community and are willing to support year round recreational opportunities for our kids,” said John Rice, General Manager of Sierra Resort.

Sierra-at-Tahoe Resort: Keepin It Real

With over 100 acres of dedicated beginner terrain, four beginner-only conveyor lifts, a $35 adult beginner package, and a full compliment of multi-lingual PSIA Certified Instructors, Sierra Resort is one of the top places to learn to ski or ride in the western states. For freestylers, a commitment to innovative terrain parks has led to Sierra Resort being recognized by TransWorld SNOWboarding as a Top 10 Overall Resort as well as among the Top 10 Best Parks and Pipes in the nation. And for all-mountain skiers and riders, wind-protected slopes, incredible tree skiing, and 320 acres of backcountry terrain out the Huckleberry Gates make Sierra Resort a bastion of the authentic California ski experience. Easy to get to and always welcoming, Sierra-at-Tahoe Resort embraces skiers and snowboarders who want to escape from everyday life and enjoy the simple pleasure of winter in the mountains. Sierra Resort is a partner in recreation with the Eldorado National Forest.

The closest major resort to Sacramento, Sierra-at-Tahoe Resort is located just 12 miles west of Lake Tahoe and receives an annual average of 480 inches of snowfall.

For more information, visit www.SierraAtTahoe.comor call 530.659.7453.