What's New at Sierra-at-Tahoe Resort for 2011-12 Print-version

FOR IMMEDIATE RELEASE

SIERRA-AT-TAHOE® RESORT 2011-12: WHAT’S NEW

Sierra Offers New Backcountry Cat Tours, Burton RIglet Park, New Deals, and More.

SOUTH LAKE TAHOE, Calif. – August 24,2011 – Adding to the mountain experience this season Sierra™Resort introduces Huckleberry Cat Tours, The Burton Riglet Park, new additions to Blizzard Mountain, and more value which keeps Sierra Resort the most affordable mountain in Lake Tahoe. An average yearly snowfall of 480 inches, wind-protected slopes, incredible tree skiing, extreme backcountry terrain, laid-back vibe, and family-friendly atmosphere make Sierra Resort the resort to visit in Lake Tahoe.

Huckleberry Cat Tours: Access Raw Backcountry Terrain with Less Hassle

Sierra Resort’s new backcountry cat tours take expert skiers and riders straight to the edge of Huckleberry Canyon, allowing backcountry enthusiasts to save energy, and 30-40 minutes, for those deep powder turns, by-passing the one and a half mile hike out to the gates.

Huckleberry Canyon offers cliff drops, cornice drops, rock chutes, open bowls, gladed runs and powder pillows to those ready to unlock the extreme.

The tours are appropriate for expert skiers and snowboarders seeking a thrilling backcountry experience and will run on select days throughout the season (weather and conditions permitting) from 10 a.m. until 2 p.m. Along with cat rides, each tour will include a Professional Ski Instructor of America certified Ski and Snowboard instructor that will guide and educate riders on backcountry safety, teach them how to properly use avalanche equipment (shovel, probe, avalanche beacon, and backpack will be provided), and a lunch for $79.The Sierra snowcat can hold up to seven people or can be rented out for private tours by groups of five or more. A valid season pass or lift ticket is also required.

Burton Riglet Park

In partnership with industry leader Burton Snowboards Sierra Resort’s new Burton Riglet Park is a mini snowboard park designed to introduce kids as young as three years old to the sport of snowboarding. Sierra Resort is proud to be the only resort on the west coast with a Burton Riglet Park and program that gives young children the opportunity to experience snowboarding.

Adding to the revolutionary Learn to Ride program, introduced at Sierra Resort in 2000, and the Burton Progression Park, Sierra will utilize Burton's Riglet Reel technology. A specially designed attachment is secured to the nose of youth snowboards and allows instructors to tow kids onto features and around obstacles, introducing them to the sensation of sliding on snow and snowboarding.

Endless Family Fun: Blizzard Mountain

Take the all-new Blizzard Mountain Snowcat from the base of the mountain straight to the Blizzard Mountain entrance. Revamped and relocated in 2010-11, the snow play and tubing area features two rope tow accessible tubing lanes, an expanded snow play area, a bounce house, snack bar, fire pits, picnic tables and sledding.

Blizzard Mountain has amenities for people of all ages and sizes to enjoy, including young children just starting to explore the outdoors in wintertime. It is the perfect place for little (and big) ones to explore the winter outdoors at their own pace while offering fun for the entire family at the same time.

The Place to Learn: New Ski School Director

Gentle beginner terrain easily accessible from the base area, world class instructors, and a new Ski School Director, Robert “Booie” Alward, make Sierra-at-Tahoe Resort the place to learn to ski or snowboard in Lake Tahoe. Alward comes to Sierra Resort from Loon Mountain where he acted as the Snowsports Director and before that was the Ski School Director at Vail Mountain.

Sierra Resort is home to Easy Street offering 11 acres of sculpted Smart Terrain™ that helps improve the learning curve for beginners. The gently banked turns and shaped features naturally guide skiers and snowboarders into turns and stops so that they are able to learn the fundamentals of skiing and riding more quickly. Two dedicated conveyor lifts make it a breeze to get up the hill, so beginners can focus on coming back down.

With a top-notch staff and laid-back atmosphere Sierra Resort is the perfect place to learn.

Ski or Ride for only $51 a day with the 3-Pak

Ski or Ride for just $51/day with a 3-Pak!Take advantage of Lake Tahoe’s best beginner terrain and incredible tree-skiing along with award-winning terrain parks and South Shore’s Only Superpipe for just $51/day when you purchase a 3-Pak of lift tickets before December 16, 2011. Three-Pak tickets are valid any day of the 2011-12 winter season with absolutely no blackout dates and do not need to be used consecutively. It’s the ultimate value. After December 16, it is still a great value at only $54/day, which results in a savings of approximately $20 a day.

More about Sierra-at-Tahoe Resort: Keepin’ It Real

With 480 inches of average annual snowfall, wind-protected slopes, incredible tree skiing, and 320 acres of backcountry terrain out the Huckleberry Gates, Sierra™ Resort is a bastion of the authentic California ski experience. For beginner skiers and riders Sierra Resort has over 100 acres of dedicated terrain, four beginner-only conveyor lifts, a $35 adult beginner package, and a full compliment of multi-lingual PSIA Certified Instructors, Sierra Resort is the place to learn to ski or ride in Lake Tahoe. For freestylers, a commitment to innovative terrain parks has led to Sierra Resort being recognized by TransWorld SNOWboarding as a Top 10 Overall Resort as well as among the Top 10 Best Parks and Pipes in the nation. Sierra-at-Tahoe Resort embraces skiers and snowboarders who want to escape from everyday life and enjoy the simple pleasure of winter in the mountains.

For more information, visit www.SierraAtTahoe.com or call 530.659.7453.